The Canadian Rockies collection draws its inspiration from wildlife and mountain landscapes — bears, elk, trout, antlers, and retro camping scenes. Here's how to work this style into your wardrobe, whether you're headed on a hike or not.
Where the collection's inspiration comes from
Every design in the collection is inspired by something real from mountain life: the trout swimming upstream, the elk on a ridge, antlers as a clean graphic motif, or a vintage campfire scene. The goal isn't to recreate a generic outdoor catalog, but to capture that specific mood — nature, patience, wide open spaces.
The key pieces for an outdoor-ready look
- Oversized graphic t-shirts — animal motifs or camping scenes, relaxed cut for easy movement.
- Retro-print hoodies — the perfect layer for cool mountain mornings or a Sunday in the city.
- Canvas tote bags and lunch bags — practical for carrying the essentials, on the trail or at the market.
- Engraved leather phone cases — a subtle detail that rounds out the look without overdoing it.
How to wear it every day, not just outdoors
The t-shirt or hoodie that goes with you on a hike works just as well on a Saturday in the city: straight-leg jeans, sneakers, and the graphic does the work. No need to wait for your next trip into nature to wear these pieces — that's exactly what makes them versatile.
Layering for changing seasons
Canadian weather can change fast, even within a single day. A graphic t-shirt worn on its own in summer becomes the base of a layered outfit come fall: t-shirt, hoodie on top, jacket as needed. Canvas totes and lunch bags follow the same logic — useful year-round, not just camping season.
Frequently asked questions
Are these clothes made for technical hiking?
These are lifestyle pieces inspired by the outdoors, not technical performance gear — perfect for everyday wear, short outings, or style, not mountaineering.
Is the collection unisex?
Yes, like all of our Clothing collections — the same cuts work for everyone.
Which accessories pair best with the collection?
The tote bags, lunch bags, and phone cases in our Accessories collection often share the same motifs as the clothing, for a cohesive look.
Do these pieces work for every season?
Yes, by adjusting your layers: worn alone in summer, layered under a jacket in fall and winter.
Where can I see all the products in this collection?
Right on the Canadian Rockies page, which brings together every piece available.